One million in five years Nissan Qashqai

A little more than four years after its launch, the Nissan QASHQAI has already achieved the considerable share of one million units sold. The millionth, came out of the Nissan plant in Sunderland in preparation Tekna silver with 2.0 liter diesel engine will be exposed to the former Millennium Dome in London (now O2) and then go to the prize to one lucky driver. To understand how these numbers are staggering compared to the young age of the compact SUV, consider that only two other models produced in Sunderland have passed the milestone of one million units: the Micra, with 2.3 million units produced from 1992 to 2010 and with the Primera 1.4 million from 1990 to 2007.

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A predictable success. According to data released by the Japanese, the Qashqai is a British production of the 10 best-selling models. “It was a phenomenal success since its launch, when it represented a pioneering model in the crossover market,” said Kevin Fitzpatrick, vice president of Nissan’s production in Britain. “A million units produced in such a short time is a tremendous accomplishment not only for the staff of Sunderland, but also for designers and engineers have developed a product so successful and our dealer network, which has contributed to the demand. ”

Production 24 hours 24. Indeed, in June 2008 was started the third shift to meet the growing demand for the Qashqai, and we moved to a production of 24 hours 24. The measure, came in for the crisis in January 2009, was restored in May dellla last year and never stopped. Over 80% of the Qashqai is exported to 97 markets worldwide from the port of Tyne.

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SIX ZEROS For self is a kind of platinum, wanting to venture a comparison with the music. And ‘one millionth unit produced the finish line, the Nissan Qashqai has cut into little more than five years after its launch, still playing the dual role of parent-and benchmark segment, that of the compact crossover sport, which in fact she has opened.

FIRST CLASS when he debuted in 2006, the Nissan Qashqai has displaced a bit ‘all. The key role is played by the picture, well put together that package made by Stephane Schwartz lines sedan, at the top, mixed with muscle bundles of nerves in the lower, classical references and athletic leaps, all seasoned with the proportion of accurate volumes. A mix that made the center and that, in fact, changed the car market, according to even the competition.

ProLife Beyond the initial success, the Qashqai has also had the merit to maintain its appeal over time, remaining still in vogue. Especially like in France, Germany, United Kingdom – where it is produced – in Spain and in Italy of course, but in the world is exported to 97 different markets. In 2010, in Europe, was the fourth best-selling C-segment And the production line on a roll, averaging more than 200 thousand pieces per year on average, with a peak of 271,188 units recorded in 2010. According to calculations by Nissan, are produced on average about 1200 per day, or one every minute and change.

BEAUTIFUL IN EXHIBIT A few days ago, the part number 1,000,000 has crossed the threshold from line 1 of the plant in Sunderland taking, in fact, a place in the history of the Nissan. This Qashqai Tekna 2.0-liter diesel engine with silver, in the coming days will be exhibited in London at the O2 (formerly Millennium-Dome) will be awarded to one lucky driver through a special competition.

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Tagged as: 2011, Crossover, Nissan, Qashqai, record